Netflix Launches TiTok Like Video Sharing App


According to Bloomberg, Netflix is rolling out a feature called “Fast Laughs” that provides a feed of comedic clips from Netflix’s catalog of films, shows and stand-up specials. When one clip ends, another begins automatically — just like TikTok — and users can flip through them quickly. After testing the feature for months, Netflix is now rolling it out more broadly. It’s available on iPhone devices in select countries, including the U.S., U.K. and Canada.

The company also aims to resolve a common problem with customers: paralysis over which of its hundreds of shows to watch. Short clips that cycle through don’t require them to make a decision — or much of a commitment.

“We’re always looking for new ways to entertain and make discovery easier for members,” Patrick Flemming, director of product innovation at Netflix, said in a statement.

Netflix is looking to expand Fast Laughs to Android phones in the coming months. It’s currently only available for adult customers, since not all the clips are appropriate for children.


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